SOFT SAVING: GEN Z’S FINANCIAL PHILOSOPHY

Soft Saving: Gen Z’s Financial Philosophy

A New Kind of Wealth: Gen Z Is Rewriting the RulesFor years, economic success adhered to a familiar pattern: gain progressively, save boldy, get a home, and prepare for retirement. Yet Gen Z is coming close to cash with a fresh point of view. Instead of focusing solely on long-term accumulation, this generation is focusing on balance, wellness,

read more